Prepare for the expected with Frida Mom

Doing something new for the first time can be daunting. And when that new thing is giving birth, it gives daunting a whole new meaning. I was very unprepared to birth a child, but I knew that he had to get out…somehow. I was worried about the aftercare that few people talk about. The recovery process, what I would need, etc. My searching led me to Frida Mom, and was so happy that it did.

Frida is an awesome brand that is a blessing for new and expecting moms. Their no nonsense website and products tell you what to expect after birth, and how to deal with it.

My number one favourite item is the Labor and Delivery + Postpartum Recovery Kit ($179). You can literally pop it in your hospital bag, and you are good to go. Each kit includes a super comfortable delivery robe and cozy socks to get you through delivery. Unfortunately, giving birth is not a walk in the park, but this kit makes it a bit easier. The 5 steps of the Frida Mom Postpartum Recovery Regimen will help new moms to get through recovery. The steps are to cleanse, wear, cool and absorb, soothe and relieve pain in the perineal area. 

Everything is packed into a neat little case to keep in the bathroom when you get home. Each kit includes:

○ Delivery and Nursing Gown (Very soft and comfy!)
○ Labor and Delivery Socks
○ Upside Down Peri Bottle (This will be your best friend. If you have a c-section, you can use it to clean your incision)
○ 4 Pairs of Disposable Postpartum Underwear (Made from really nice stretchy material)
○ 4 Instant Ice Maxi Pads
○ 24 Perineal Cooling Pad Liners (with witch hazel)
○ Perineal Healing Foam

I had no idea what state I would be after I gave birth, but I was so happy to have a game plan to deal with the aftercare. It definitely made things a little less stressful! If you or someone you know is expecting, check out the whole collection on

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